Fashion

FASHION, TRENDS, AND THE CAPITALIST MONSTERS


Fashion can be bought. Style one must possess.
- Edna Woolman Chase

Societies youth today can take a lot from this quote by Edna Chase. With the term "swag" widely used, although highly misunderstood, fashion trends are getting way out of hand. Used as capitalistic marketing tactics, trends are no longer natural reactions of societies psyche, but are testaments to big business and their marketing departments. Manipulation of consumer susceptibility to the media and the influence of societies perception of hierarchical characters, are leading to the creation of capitalistic kingdoms. Further tipping the balance of buying power into the hands of the "Royal Family" ... Big Business. So the Question is not whether a trend can be stylish, but whether or not the trend is right for you? Style not only marks a person that can dress, but also a person that has a sense of ones own self. If you can see past the illusionary tactics of "marketing" and have a good sense of ones self, you are already on the road to being a stylish individual.

By Sivad

1 comment:

Unknown said...

Whatever happened too what you liked, wearing ya hat or jeans a certain way. Or tuckin ya jeans , lacing the kicks up just the way u need be to still be stylin but tight enuff to pickup the pace when your walkin. Fuck swagg, ye shrug, what did niggas say before that (GURU)